TRANSFORMING academics into Business Owners & Public Intellectuals Leaders
Educated social Academia may be in crisis but you don’t have to be
Let’s face it, academia no longer offers the support nor the stability it once did for researchers committed to contributing to the future of knowledge and intellectual discourse. Tenure track positions are few and far between and we deserve more assurance than a adjunct teaching position allows. We researchers not only need a back up plan, we need a new career path forward. That is why you NEED to get onboard with building authority online.
Educated Social is redefining what it means to be a “scholar” in the 21st century by teaching educators and academics to transform their knowledge into publicly accessible, research based, and informative content online while owning their intellectual property and professional futures.
Intellectual Authority without the Elitism
Your journey as an educator is one defined by people. Whether it was the mentors who supported you, the students who brought light into every lecture, or a study which turned your world upside down, your story matters. And this goes beyond your syllabus. You have lessons to share which have the potential to educate, enlighten, and enliven someone you don’t yet know. That is true impact. And impact beyond the classroom, where we optimizing for understanding and connection is what Educated Social is all about.
Ethics of Care & Community Formation
Strategic Planning
Storytelling
Research Based Knowledge
Educated Social
Education
MATTERS beyond Universities
The value and importance of education does not belong locked away in universities. And as more students turn to AI and misinformed social media channels to gain insight, it is our mission to offer a viable alternative. This is not work that can be performed solely in the classroom. If we want to have a more informed, curious, and critical thinking public, then us Scholars NEED to get online. And beyond a profile and a few posts, you need a BRAND. You need a PLAN. And you need the support to overcome your internal barriers and TAKE ACTION.
Personal brand coach for public intellectualsIt’s time to overcome your fears and become a voice for change
Public Intellectual Accelerator
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This 6 Week Intensive training course is intended for beginners and those in the early stages of their Public Intellectual and Content Creation journeys. From building confidence in your own voice, to editing skills for video, audio, and written content production, through to brand identity formation and monetization. You will learn the ropes, overcome your fears of being seen, experiment, and end with a clear roadmap for producing consistent, attractive, and community building content online.
Educated Collective
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Now that you’ve built an online presence, it is time to stop thinking like an academic and start thinking like an entrepreneur. The Educated Social Collective is a Group Coaching program for Public Intellectuals ready to establish key systems for operating a profitable brand which opens the door to monetization opportunities including: paid speaking, trade press book contracts, profitable self-publishing, membership communities, or a business you haven’t even thought of yet. This program is for the go getters ready to take their career into their own hands while working with the people and communities they care for most.
1:1 Brand Strategy Coaching
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1:1 coaching grants you access to all of the course materials from the Accelerator, the Group Coaching calls and support from the Collective, in addition to 1:1 support with Kaelyn. The Mastermind is designed for Educational Entrepreneurs who ready to transform their expertise and online audience into a profitable business ready to scale.
Client stories
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Krystale launched her first online community in under 3 months
I’m so happy I got to work with Kaelyn to execute my vision for a cohort-based course and community I was launching for the first time. She helped me transform my ideas into a concrete, high-value offering and then prevented overthinking by telling me exactly what I should focus on and ignore to deliver a great experience for participants. As a historian in training running a community-oriented business that supports the needs of those traditionally excluded from the academy, she was exactly who I needed as a sociology professor doing the same. She took what is usually a confusing, overwhelming, and exhausting experience and turned it into something that felt completely clear, manageable, and exhilarating. I highly recommend her to anyone looking to trade trial and error for tried and true expertise that delivers exceptional results.
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Andrea Went from Stagnation to x2 her YT Audience in 6 months
Working with Kaelyn has been life changing. My YouTube channel had been growing very slowly over the course of several years. But starting to work with Kaeyln in the spring and implementing her advice helped me grow by over 1k subscribers in less than a year. That progress and her advice really paid off by autumn when I had a series of videos take off which led to my subscriber count more than doubling from where it started at the beginning of the year. Going from 5k in February, to 6k by late October, and then 11k by December was more than I would have ever been able to achieve before working with Kaelyn and implementing her advice. Her kind and supportive approach to coaching also made a huge difference. She helped me work through various mindset issues and encouraged me to make videos that I'd been nervous about making. She also helped with coming up with ideas of videos I could make that would hit right with the algorithm but still felt authentic to me and the aesthetic and brand I've created as a vlogger and writer. As an indie author, the trickle down effect has also been incredible. The increased views also led to an increase in my book sales and my Patreon community, as well as my newsletter email list and Instagram following. I'm so grateful for all the advice and knowledge Kaelyn has shared.
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Cait's Roadmap to YouTube Growth Led to Speaking Opportunities & Brand Partnerships
Working with Kaelyn has been an absolute game-changer for my YouTube channel's strategy and growth. Her advice is remarkable for its simplicity and actionability. She doesn't just offer abstract ideas; she listens to my goals for the channels and delivers a clear, step-by-step roadmap for YouTube growth that I could implement immediately. This made the entire process feel manageable and highly effective, not overwhelming.
The results speak for themselves: thanks to her strategy, my channel experienced a significant spike in subscribers, views, and brand partnership opportunities.
Beyond the metrics, Kaelyn's insights into visual brand strategy—particularly re-evaluating my photography and overall aesthetic for my thumbnails—were invaluable. I wholeheartedly recommend her!
It’s time to redefine what it means to be a scholar
FREE resources
If you are at the early stages of your journey, it may be helpful to start with some preliminary resources before diving head-first into a course or community. I share free, accessible training materials on YouTube, Substack & via my Podcast for just this reason.
YouTube video playlist on building a public intellectual brand
SUBSTACK NEWSLETTER FOR WEEKLY TRAININGS AND INDUSTRY NEWS
EDUCATED SOCIAL PODCAST WITH INTERVIEWS FROM CURRENT PUBLIC INTELLECTUALS
How a Historian Became a Social Media Influencer
Now listening
RECENTLY
on the Educated Social podcast
A Podcast & Newsletter featuring the stories, work, and strategies of the world’s leading and rising public intellectuals
